"It doesn't matter how good you are if nobody knows you're there...."
This statement from Roger Johnston, Marketing Consultant, says it all.
In these days of falling service club membership, how can you attract new members to share the work - and the fun?
This question is on every Rotarian's lips and is probably the most important aspect of Rotary right now - membership growth depends on marketing your club. No growth inevitably means a decline in numbers.
Rotary Down Under would like to help you. Please read the pdf about PR >>. |